Join Together, Be Moved

Quick break from the action to mention a recent commercial created by Wieden + Kennedy (Portland, OR) for the folks at Sony, “Join Together.” I love the concept: bringing together the engineer and the artist because, well, it’s the world I live prefer work in.

They usually live in different worlds, but when they work together, that’s when you can get something really new.

And the soundtrack, a sick remix of “Join Together,” by the Izzie Twins, is superb.

Check out the commercial (you may end up watching several times, like me) and read on: AdWeek.